26 Feb

by Kelly Donahue-Piro

Are Insurance Agency Website Leads Bad?

I was recently on a call with an insurance agency, and we were discussing lead generation and growth. This insurance agency wanted to hear how other agencies are generating leads while the days of the yellow pages, cold calling and walk-ins are dwindling. Now, this is a conversation I love to have with insurance agencies. […]MORE >

7 Feb

by Kelly Donahue-Piro

Is Your Insurance Agency Website a Brochure or an Opportunity Generator?

Insurance agencies have a growing need to build their presence both on and offline. Today’s consumer is likely to meet you or your team in the community and then hop online to check out who you are and what you have to offer. However, for many insurance agencies, their website is not much more than […]MORE >

a man wondering if his insurance agency's website's content is unique

31 Jan

by Eddy DeMelo

Is Your Content Unique?

Unique, relevant content that is written with your target audience in mind should be the cornerstone of any insurance agency’s SEO strategy, but we see so many websites that have duplicate content used all over them. *Note: Typically, the phrase “duplicate content” refers to content that has been duplicated across your own website. For the […]MORE >

1 Nov

by Kelly Donahue-Piro

If Your Website Doesn’t Have These Three Things It’s Time For A New One

We get the question from time to time of “How often should we redo our website?” Well this to me is a trick question. Daily you need to be updating your website with blogs and fresh content but a total redo you should be thinking about every 3-4 years. If that made you fall off […]MORE >